Web Design Cost for Car Dealers
Pricing starts at just $79/month - Although we specialize in website design for independent dealers, we offer packages that are comparable to those offered by larger companies to larger dealerships. For a free consultation with your dealership please contact us at (800) 430-2119 and we'll help you determine which features will benefit you the most.
Website Package Features and Costs
| Feature | Basic Package | Standard Package | High Octane Package |
| Free Domain Registration | |||
| Free Hosting | |||
| Custom Web Design | |||
| Real-Time Page Editor | |||
| Search Engine Optimization | |||
| Ongoing Technical Support | |||
| Website Statistics and Reporting | |||
| Inventory Management System | |||
| Lead Management System | |||
| Instant Lead Notification By Text Messages | |||
| About Us Page | |||
| Directions Page with Map | |||
| Contact Us Page | |||
| Vehicle Request Page | |||
| Payment Calculator | |||
| Number of Vehicles | 15 |
Unlimited |
Unlimited |
| Email Addresses | 2 |
10 |
Unlimited |
| Photos Per Vehicle | 4 |
9 |
50 |
| Staff Photo Page | |||
| Service Page | |||
| Warranty Page | |||
| Testimonials Page | |||
| Finance Page w/ Online Credit Application | |||
| Specials Page | |||
| Carfax Report Links from Each Vehicle | |||
| Featured Vehicles on Your Home Page | |||
| Automated Inventory Imports | |||
| Inventory Sent to 3rd Party Sites | |||
| Automated Inventory Posting to Google Base | |||
| Additional Custom Pages as Needed | 2 |
10 |
|
| VIN Decoding | |||
| Adaptive (Mobile) Site | Add-On |
||
| eBay Listing Tool | Add-On |
||
| Craigslist Ad Builder | Add-On |
||
| Craigslist Auto Poster | Add-On |
||
| Window Sticker Printing | |||
| Batch Photo Upload | |||
| New Vehicle Search | |||
| Certified Vehicle Listings | |||
| Printable Internet Coupons | |||
| Multiple Lot Capability | |||
| Social Media Marketing | |||
| Monthly Rate | $79/month |
$119/month |
$249/month |
| Contract Required | No Contract |
No Contract |
No Contract |
Inventory Data Feeds
With your Higher Turnover auto dealer website you'll have the option of having us send your inventory to the 3rd party sites you choose. This means our Inventory Management System will be your central point to maintain accurate inventory. When you add a vehicle to your website, it will automatically be sent to Autotrader.com, Cars.com, or any other 3rd party classified site you wish, including thousands of sites that we send to for free. More info about inventory distribution is available here.
Optional Add-On Services
We offer some of the best features for your dealership website as add-ons to our base packages.
| Add-On Feature | Basic Package | Standard Package | High Octane Package |
| Adaptive (Mobile) Website | $20/month |
$20/month |
Included |
| Window Sticker Printing | $20/month |
$20/month |
Included |
| Inventory Data Feeds | $25/month per feed |
Included |
Included |
| eBay Listing Tool | $30/month |
$30/month |
Included |
| VIN Decoding | $20/month |
Included |
Included |
| DMS Polling | $100 Setup, $75/month |
$100 Setup, $75/month |
$100 Setup, $75/month |
| Manual Craigs List Posting Tool | $30/month |
$30/month |
Included |
| Automated Craigs List Posting Tool | $99/month |
$99/month |
Included |
| Additional Custom Pages | $100/each |
$100/each after first 2 |
$100/each after first 5 |
Inventory Imports and DMS Polling
For dealers using an inventory service such as Dealer Specialties, AutoUplink, or even many smaller local companies, we have the ability to import your inventory on a daily basis so your website is always up to date in a hands-off process. We have existing relationships with the larger inventory service companies and some of the smaller companies as well. If we don't have an existing relationship with the company you may be using, let us know and we can likely establish a daily inventory feed with them.
Dealers using a DMS system (such as Frazer, ADP, Reynolds, etc.) in their dealership are already entering vehicle info into their software, so naturally they don't want to enter the same vehicles in a second inventory system. We have the ability to retrieve your vehicle inventory directly from your DMS system (currently from more than 100 different DMS systems) so the inventory on your website is automatically populated as you update inventory in your own DMS.
Our inventory imports are included with our Standard and High Octane packages, and DMS polling is available for a one-time setup of $100 and $75/month per rooftop. This additional charge is rare, and only applies if your particular DMS provider is unwilling to send us inventory directly. More info about inventory imports and DMS polling is available here.
Still Have Questions?
Visit our Frequently Asked Questions page, email us, or call us toll free at (800) 430-2119 and we'll be happy to answer any questions you may have.